About Us

One of my clients owns a bakery franchise. Our participants liked to see photos of real employees and products, and looked for content that came directly from happy customers and employees. You can get online, showcase your brand, or start selling products right away. So let's get started! For example, does your company have an interesting name? If you'd rather use a text-based template, there's one below. Users expect organizations to tell a consistent and cohesive About Us story. Recognition As a truly exceptional place to work in New York, we consistently win workplace recognition in our industry. Thanks for sharing. Mention it on your About Us page, particularly if it relates in some way to your business. Your unique story is what sets yourself apart from the competition and your About Page is the place you can highlight the most important difference. Ecommerce is a rapidly expanding segment of overall commerce, with more stores being opened each and every day. Due to many recent data breaches, users are also sensitive with their personal information online. The Negativity Bias in a User's Experience 3 minute video.

So go ahead, use first person I or first person plural we , depending on which is more appropriate for your situation. They have some simple sections explaining their mission statement and story. Visitors enjoyed hearing the reasons behind the founding of the business. Our Story. They also have a small section describing what a normal day in the office is like. Click here to jump to it. Governance So much of our ambition as an organization is thanks to our distinguished board. The other subsections hit on all the marks as well with strong imagery and simple messages. Just around the corner are gourmet food trucks, green spaces, and an array of cultural offerings. This is a neatly designed page that hits on all of the marks. All other trademarks and copyrights are the property of their respective holders.

However, there are other reasons why about us pages are common fixtures on business websites. My main point of contention is this statement in your introductory remarks:. All Rights Reserved. Thanks for stopping by. Many people also relied upon user review sites such as Google Reviews, Yelp, and Glassdoor, to get a more realistic picture of the organization they were researching. Related Posts. We saw journalists, investors, and general web users baffled by numerous websites and unable to figure out what the organization did. After all, there are plenty of cars out there that are probably just as good and cost a whole heaps less. The stories all intertwine to make a clear message about the goals that the Government are trying to achieve. People favor companies that showcase themselves as being customer-focused, human, and easy to understand.

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Our values and ideals are our decision making guide. Yes I saw an About You page once as well and thought it was a great idea. The Biggest Mistake in Writing for the Web. Each member is portrayed with a short description and an almost full-body shot, complete with their social media accounts. Forum Squarespace Forum is an online community for Squarespace users and professionals to discuss best practices and seek advice. Blogging Tyrant.
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Another display of a design company using their skills to create an amazing website. By Anna Kaley, Jakob Nielsen. All of it is addressed to you, the reader. Although ecommerce has some incredible benefits, like convenience, efficiency and ease of access, two areas it doesn't naturally excel are warmth and personability.
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The history of a business is often provided, and the histories of the people in charge are usually expressed through short articles, usually accompanied by photographs.
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A portfolio showcasing his design work is what lures a customer.
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Bluehost rocks. Below is a quick summary of the 5-part strategy to creating a great About Us page, or you can watch this quick two-minute video for some great insight into each tip:.
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